There is a skill to Googling. There are special skills involved in being able to generate the right answers once the SEARCH button is clicked. One of the most common skills I am asked to teach when visiting schools is how to Google EFFECTIVELY. Here are my tips for research based Google searching:
- No HFW (high frequency words) in searches.
- Specific keywords only. For example, Australia Immigration Transportation.
- Use quotation marks if you want exact phrases, e.g. “Caterpillar lifecycle”.
- Google has their own formulas to work out what’s relevant for you so if it is not on page 1… Google search again!
- If you are typing in the correct keywords your search results should not be in the trillions or billions. Less is more.
- If searching for something local, make sure pages are from Australia only.
- Type site:tserlin.com before your search term if you want Google to just look at a specific site, e.g. ‘site:tserlin.com blog’.
- Don’t ask Google a question. Always phrase searches as an answer. For example, the largest plant in the world is.